our year in review

As we step into 2025, we’re reflecting on some of the standout campaigns and projects that defined 2024. This past year was filled with creativity, collaboration, and impactful work that made a difference for our clients and their audiences. Here are some of the highlights from our team:

Lily’s Picks

Lee Real Estate’s Holiday Small Business Campaign

Supporting Lee Real Estate in spotlighting Nantucket's local businesses during the holiday season was a truly rewarding experience. Through blogs, social posts, and email outreach, we celebrated the island's entrepreneurs and encouraged the community to shop local. By creating multi-platform content—from engaging social posts to cohesive blogs and emails—we ensured the campaign connected with the right audience. 

Nantucket CBD’s First Professional Photoshoot

Nantucket CBD’s first professional photoshoot marked a milestone, showcasing their new packaging and product line. After collaborating on their branding and website, seeing the vision come to life in this shoot was incredibly fulfilling. The results exceeded expectations, leaving both the client and our team excited. 

Marley's Picks

Patsy Kane Marketing Strategy

Developing Patsy Kane’s marketing strategy was a standout project this year. Marketing strategies are crucial for businesses at pivotal growth moments, helping identify where to focus efforts to align with goals and budgets. Patsy’s campaign was especially fun because we knew her market well and resonated with her brand’s coastal and jewelry themes. 

Calista West Holiday Email Campaigns

Email marketing proved its power during the holiday season with Calista West. We crafted two gift guide emails that generated 29.8% of holiday sales—a testament to clean design, clear CTAs, and strategic execution. Seeing such impactful results for our client was incredibly rewarding. 

Renée’s Picks

Cape Cod Chips: Tuscan Herb Flavor Launch

When Cape Cod Chips asked us to launch their Tuscan Herb flavor, it was a dream project. Being from the Cape and Islands, this campaign felt close to home. In under a week, we delivered a branded photoshoot, videoshoot, and ad creative for 250+ Costco locations nationwide. The quick turnaround and strong results made this project unforgettable. 

Nantucket Perfume Co. Black Friday/Cyber Monday Campaign

Out of the many BFCM campaigns we managed, Nantucket Perfume Co. 's stood out. Fresh off their rebrand, we dove into their holiday campaign, achieving a 139% increase in total sales revenue compared to 2023. Helping a newly rebranded client achieve such success was incredibly fulfilling. 

Julia’s Picks 

Jewel in the Sea July Photoshoot

This summer photoshoot for a family-owned jewelry business was a true highlight. Capturing their pieces against Nantucket’s coastal charm, the shoot perfectly showcased their brand’s character. The bright, beachy vibe brought their vision to life. 

MAST Social Media Marketing

Working with MAST was a fun experience. Through social media, we told the story of their offerings—sound healing, breathwork, movement, and meditation—and encouraged people to explore these practices in person. It was rewarding to help build awareness for such a meaningful business. 

Allee's Picks

Graem Nuts & Chocolate Website Redesign

Redesigning the Graem Nuts & Chocolate website was a major highlight of 2024. The results speak for themselves: a 1,400% increase in sales and a 254% boost in conversion rates. Seeing how thoughtful design and improved user experience transformed their business was incredibly rewarding. 

Blue Seven Rebrand

Rebranding Blue Seven was both a challenge and a privilege. Developing a full marketing strategy for ourselves allowed the team to reflect on our identity and goals. This project brought us closer together and laid the foundation for an exciting future. As we wrap up 2024, we’re proud of what we’ve accomplished and grateful for the clients who trusted us with their visions. Here’s to a creative, impactful, and successful 2025!